AI and automation. Online business. Online sales.
I’m Roberto Cortez. Since 2012, I have built businesses and helped companies grow online. At SpartAds, my team implements marketing, AI and automation. My businesses have generated €6 million in revenue, mainly from services. At Laboratório da IA, I teach you to apply AI and automation. At SpartAds, we do it for you.
Founder of
Work with me
At Laboratório da IA, I teach. At SpartAds, my team delivers. Choose how you want to move your business forward.
Learn with me
Apply AI and automation to your work and projects. Weekly classes and support with Roberto Cortez, the team and guests help you move from questions to implementation.
SpartAds
Need a team to deliver? At SpartAds, we work on business growth, marketing and online sales. We also develop AI solutions and automate business processes.
Practical guides
Offers, prices, sales, margins and teams. Prepare the decisions that move your business forward.
Processes, agents, data and applications. Choose what to automate and how to integrate technology into your work.
Choose what to learn and prepare a project to develop at Laboratório da IA.
How I approach the work
When I assess a business, I look at margins, what the team can deliver and what happens after the first sale. When I use AI, I test the data and check the result. At the Lab, I bring that experience to the projects students are building.
Explore my approach ↗My writing
To hand a project between agents, provide the objective, current decisions, verifiable status and next authorised task. Include references to files and completed checks…
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Installing many skills can worsen work when it introduces contradictory rules, unsuitable procedures or choices that are difficult to distinguish. Quantity alone neither…
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Create a skill when a task recurs, you already understand its quality criteria and you want to preserve a useful procedure. Save the objective, required materials, steps…
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